Improvement of Corporate Strategic Management Ability under Big Data Conditions
Journal: International Journal of Science and Research (IJSR) (Vol.8, No. 3)Publication Date: 2019-03-05
Authors : Wenting Hu;
Page : 250-253
Keywords : Big Data; Strategic Management; Strategic Management Capabilities;
Abstract
With the development of big data and cloud computing technology, it provides a transformative approach to data collection, processing, analysis, and summary. This data scheme similar to the atomic bomb explosion has raised new issues for the development of enterprises. This paper focuses on the concept and principle of big data, expounds the impact of big data on the strategic management capabilities of Chinese enterprises and puts forward the strategies that enterprises should have under the conditions of big data and the strategies to improve their strategic management capabilities.
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