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A Study on Dealer Satisfaction with Reference to the Arya Vaidya Pharmacy (Coimbatore) Limited
Journal: International Journal of Science and Research (IJSR) (Vol.8, No. 3)Publication Date: 2019-03-05
Authors : S. T. Saravana Kumar; B. Angupriya;
Page : 859-864
Keywords : Satisfaction Dealers ARYA VAIDYA Pharmacy Researching Collecting Data Sample size Analysis Interpretation Findings Suggestions Conclusions;
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Abstract
This project work is a study on Dealers satisfaction with reference to Arya Vaidya Pharmacy (Coimbatore) Limited. The study was conducted with respect to the dealers of the organization. Marketing is essentially about marshalling the resources of an organization so that they meet the changing needs of customers on whom the organization depends. As a verb, marketing is all about how an organization addresses its markets.
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