Personalized Influential Topic Search via Social Network Summarization
Journal: International Journal of Science and Research (IJSR) (Vol.6, No. 4)Publication Date: 2017-04-05
Authors : S. Masood Ahamed; Batchu Rakesh Gupta; Bantu Rishitha; Chowki Revanth;
Page : 528-531
Keywords : Social network; personalized topic search; social summarization; Social media activities;
Abstract
In this paper we Social networks are a vital mechanism to disseminate information to friends and colleagues. In this work, we investigate an important problem - the personalized influential topic search, or PIT-Search in a social network Given a query q issued by a user in a social network, a PIT-Search is to find the top-k q-related topics that are most influential for the query user u. The influence of a topic to a query user depends on the social connection between the query user and the social users containing the topic in the social network. To measure the topics influence at the similar granularity scale, we need to extract the social summarization of the social network regarding topics. Two approaches like random clustering and a L length random walk, to make effective topic-aware social summarization. Based on the proposed approaches, we can find a small set of representative users with assigned influential scores to simulate the influence of the large number of topic users in the social network with regards to the topic. Social summarization of topic-aware influence spread over the social network over the selected representative users. And then, we verify the usefulness of the social summarization by applying it to the problem of personalized influential topic search. Finally, we evaluate the performance of our algorithms using real-world datasets, and show the approach is efficient and effective in practice.
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