Influence of Individual Characteristics, Organizational Culture and Work Motivation to Satisfaction and Performance of Hand-Rolled Cigarette Workers at the Cigarette Industry in Madura

The role of Human Resources is very vital as the subject of executor for policy operational activities of the company. This study is intended to test and analyze the influence of individual characteristics, organizational culture and work motivation to satisfaction and performance of the hand-rolled cigarette workers in Madura. This study applies free variables (individual character-istics, organizational culture, and work motivation), intermediary variable (work satisfaction), and bound variable (employee performance). Population of this research is at the amount of 1, 478 (one thousand four hundred seventy eight) persons with the amount of samples of 170 (one hundred seventy) respondents of the hand-rolled cigarette workers. The samples in this study are taken by using the Stratified Proportional Random Sampling Method. Data are collected through list of questions and analyzed by using the Structural Equation Method by applying the AMOS Program. Analysis indicates the outputs as follows: One (1) non-significant influence and six (6) hypotheses with significant influences. The non-influential hypothesis is the individual characteristics to the work satisfaction. Whereas the significant influential hypotheses, namely the variables: of individual characteristics to the work performance, of the organizational culture to the work satisfaction, of the organizational culture to the work performance, of the work motivation to the work satisfaction, of the work motivation to the work performance and of the work satisfaction to the work performance. Outputs of this study are expected to be able to be used as consideration for the management of cigarette industry in Madura in its efforts to improve the performance of its employees as well as for the Regional Government Administration in increasing its regional tax revenue.