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Influence of Education on Entrepreneurial Behaviour among Small and Medium Enterprise Owners in Nairobi CBD, Kenya

Journal: International Journal of Science and Research (IJSR) (Vol.3, No. 11)

Publication Date:

Authors : ; ;

Page : 1481-1483

Keywords : Education; Entrepreneurial behaviour; Influence; Small and medium enterprises;

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Abstract

The purpose of this paper was to examine influence of education on entrepreneurial behaviour among Small and Medium Enterprise (SME) owners in the Central Business District (CBD) of Nairobi City. The paper adopted a descriptive survey study design. The descriptive design was appropriate for this study because it is fact finding and exploratory in the capacity of establishing the truth. The research targeted small and medium enterprises operating within the Central Business District in Nairobi. The units of analysis for the study was entrepreneurs in the enterprises; small and medium enterprises. Furthermore, the study employed random sampling techniques (simple random, stratified as well as systematic random) in selecting a sample of entrepreneurs. A sample size of 97 entrepreneurs was selected. Questionnaire was the main instruments of data collection. Descriptive and inferential statistics were employed in analysing and interpreting data. The study found that education has enabled respondents to communicate effectively with their clients and that education is the key to any business enterprise; education has led to signalling of the existing productivity.

Last modified: 2021-06-30 21:12:54