Integrated Approach of Government to make India Healthy through Corporate Social Responsibility
Journal: International Journal of Science and Research (IJSR) (Vol.5, No. 2)Publication Date: 2016-02-01
Authors : Pushpendra Misra;
Page : 1481-1483
Keywords : Corporate Social Responsibility CSR; Companies Act; Swachh Bharat Abhiyan;
Abstract
Corporate social responsibility (CSR) is becoming more and more important day by day for various perspectives of business activities like enterprise itself, towards consumers, employees, shareholders, community, and government. Its government initiative to incorporate the leading organization on 2nd Oct, 2014 Prime Minister Shri. Narendra Modi has announced Swachh Bharat Abhiyan under this mission Swachh Bharat Kosh has been set up to attract funds from various entities.
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