How Change Management Can Improve Business Processes

It is argued that change is bound to take place but how it takes place has a significant impact on how organizations perform and outperform other organizations. Organizations that resist change lag behind others in every way. They have unhappy/unsatisfied customers, they face missed deadlines, and they experience falling profits to name a few problems. On the other hand organizations that are open to change and that adapt to new technologies as they come are producing products and services that satisfy the ever changing needs of their customers which in turn leads to increased profitability and market share. Change management is thus very crucial for business organizations when they aim to continuously improve their business processes to satisfy their customers and therefore to survive and succeed in the highly competitive and evolving business environment. There are many theories and strategies that explain change management. This paper aims to highlight how business organizations can continually improve and how we can bring about this change. We have also thrown light on the four very important and basic change management strategies that are empirical-rational, normative re-educative, power-coercive and environmental-adaptive respectively. These strategies have been supported by real life case studies and also by a survey. We explain how resistance to change can be overcome using these strategies so that organizations adopt continuous business process improvement in an efficient way.