Brainstorming as a Support Tool for Industry 4.0 Advances in the PIM

This paper discusses Brainstorming as a tool to support Industry 4.0 advances in PIM and how this tool can match the needs of Industry 4.0. Considering the current time and assuming that brainstorming is a quality tool responsible for the emergence of new ideas, demanded by the market, it is worth considering that the ideation process is crucial to match the needs of Industry 4.0, which more than ever is expanding worldwide. With all this search for improvement companies seek better tools and management support techniques to develop projects with higher quality, productivity and brevity thus becoming a more competitive industry. For this, the concept of brainstorming will be exposed, its use and application of the tool in the process of project idealization implemented in a guided way, contribute to the control of processes and provide gains in the operational sector of the quality system adopted. The methodology used consists of field research in the very industry where the researcher works, observing and collecting relevant data regarding the use of the tool in the work environment. The main objective is to understand how Brainstorming influences Quality 4.0 in the development of the so-called 4th Industrial revolution, where the evolution of information technology and its introduction in production processes are modifying traditional industries, taking them to different levels of quality and development and thus maximizing its use in the PIM. The results indicate that the tool is very useful for development and problem solving.