A Study on Customer Satisfaction Analysis on Digital Marketing at Amazon in Ananthapur

Digital marketing is the process whereby consumers directly buy goods, services, etc from a seller interactively in real time without an intermediary service over the internet. Consumers find it as an easier way to purchase through online market. It is a platform where sellers sell their products over internet. Shoppers can visit web stores from the comfort of their homes and shop as they sit in front of the computer. Consumers buy a variety of items from online stores. Y. Kavitha | Dr. BC Lakshmanna "A Study on Customer Satisfaction Analysis on Digital Marketing at Amazon in Ananthapur" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-6 | Issue-6 , October 2022, URL: https://www.ijtsrd.com/papers/ijtsrd51928.pdf Paper URL: https://www.ijtsrd.com/management/marketing/51928/a-study-on-customer-satisfaction-analysis-on-digital-marketing-at-amazon-in-ananthapur/y-kavitha