Business Operation Approach of Small and Medium Enterprise in Pathumthani Province in Thailand
Journal: THE INTERNATIONAL JOURNAL OF BUSINESS MANAGEMENT AND TECHNOLOGY (Vol.4, No. 5)Publication Date: 2020-10-30
Authors : Dr.Napaporn Khantanapha. Dr.Thanakorn Thanathanchuchot; Dr.Poramet Eamurai;
Page : 07-50
Keywords : Keywords: Business operation approach; Small and medium enterprise; Pathumthani province in Thailand;
Abstract
The purposes of this research are to study; 1) The importance level of factors lead to the business operations approach of SMEs. 2) The characteristic of SMEs. 3) The relationship between The characteristic of SMEs and the importance level of factors lead to the business operations approach of SMEs. 4) Business operation approach of Small and Medium Enterprise in Pathumthani Province. Research via quantitative methodology. Data were collected from the executive or owner of SMEs in Pathumthani Province, by accidental sampling of 385 respondents of unknown exactly population. The research instrument were questionnaires. The data were then analyzed by computer software packages. statistic treatments were frequency, percentage, means, standard deviation, and ranking, Pearson Correlation, and Multiple Regression at statistical significance level of .05
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