Building A Creative Economy Educational Tourism of Kampung Coklat in Blitar Regency in Facing Non Military Threats

A creative economy is a concept in developing the economy in the modern era by prioritizing ideas, ideas on creativity, and product innovation. The creative economy aspect is not limited to a few things, but everything that can be processed through creativity to create new value (creating value). The Central Bureau of National Statistics has mapped 16 creative economic sectors that continue to develop in Indonesia. The contribution of the creative economy sector in agriculture can be used as a unique educational tour through its superior products. Kampung Chocolate Educational Tourism in Blitar Regency is one of the creative economies that has a positive impact on community empowerment, education, economy, and social life. Through a qualitative descriptive study, This journal aims to explain how to build a creative economy based on educational tourism in Kampung Brown in the face of non-military threats, especially in the social and economic fields. The participation of this destination can provide employment, increase the income of the surrounding community, and increase the regional income of the Blitar Regency. As an agricultural area, there are many potential areas in Blitar that must be empowered optimally. Therefore, industrial strategy, destination strategy, marketing strategy, and institutional strategy are the responsibility of the government and the community as partners in conducting research, knowledge transfer, assistance, and policy recommendations.