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FUTURE-ORIENTED WAYS TO IMPROVE THE QUALITY OF VISUAL COMMUNICATION DESIGN: A NEW SYSTEMATIC MACRO RESEARCH IDEA

Journal: International Journal of Management (IJM) (Vol.14, No. 04)

Publication Date:

Authors : ;

Page : 121-153

Keywords : visual communication design; metaverse; field architecture; mass function configuration theory; hierarchical analysis; G1 method;

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Abstract

As one of the most popular concepts in the international frontier, the research and development and application of metauniverse technology has attracted the close attention of all walks of life, including management, economy, transportation, education, teaching and so on. We believe that the application of metacomes in visual communication design is actually a design technology for the future of digitalization and virtualization, and at the same time, it can greatly promote the improvement of the quality of visual communication design of metacomes. Our research in this paper focuses on the quality assessment of metacomes visual communication design when the concept of metacomes is prevalent. We innovatively refer to the quality function allocation theory (QFD) in marketing, build the logical structure of this paper, and combine analytic hierarchy process (AHP) and G1 method to carry out quantitative analysis research. The main contribution of this research is to build a future-oriented metauniverse visual communication design field architecture. This field architecture is carried out by referring to the functional requirements analysis in software science. Meanwhile, this study combines the research of quantitative analysis with the logical framework, and the quantitative and qualitative combination, and sorts out some useful countermeasures and suggestions on the future visual communication design

Last modified: 2023-09-25 17:06:51