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COMPETITIVE FACTORS OF SUCCESS OF BUSINESS: IMAGE AND FINANCIAL APPEAL

Journal: Theoretical & Applied Science (Vol.24, No. 04)

Publication Date:

Authors : ;

Page : 131-134

Keywords : business; competitiveness; image; social responsibility; financial appeal;

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Abstract

For competitiveness increase business has to bear social responsibility and build positive image. Such strategy promote increase of financial appeal to financial institutions.

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Last modified: 2015-05-09 21:10:57