Analysis of Digital Media Advertising Efficacy in Residential Areas and IT Parks

Customer acquisition refers to the process of bringing in new customers or clients for your business. This is typically achieved when a customer purchases your product for the first time or subscribes to your service, and it is, in many ways, the central goal of a company. A sales strategy is defined as a documented plan for positioning and selling your product or service to qualified buyers in a way that differentiates your solution from your competitors. Sales strategies are meant to provide clear objectives and guidance to your sales organization. The study aims to understand the market of Digital Out Of Home DOOH advertising and how It can empower brands to reach their target audience at scale, efficiently and effectively. The study also aims to utilize hyperlocal intelligence technology to bridge the gap between the online and offline advertising channels. Mr. Suyog Chaudhari | Dr. Mahesh Uday Mangaonkar "Analysis of Digital Media Advertising Efficacy in Residential Areas and IT Parks" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-7 | Issue-6 , December 2023, URL: https://www.ijtsrd.com/papers/ijtsrd61168.pdf Paper Url: https://www.ijtsrd.com/humanities-and-the-arts/education/61168/analysis-of-digital-media-advertising-efficacy-in-residential-areas-and-it-parks/mr-suyog-chaudhari