Пам’ять у лінгвістичному і соціокультурному вимірах

The article explores the linguistic characteristics of the concept of memory as one of the key cultural concepts among other meaningful ones — person, life, language, word. The starting point was the position that memory is a psychological category that is verbalized in different ways by linguistic means, models synonymous series, mental image forms. It is noted that the word-concept memory correlates with the words consciousness, memory, imagination, mind, knowledge through the prism of individual and collective experience