ANALYSIS OF TOURISM DEMAND AND SUPPLY - ONE OF THE ESSENTIAL ELEMENTS OF AN AREA IN TOURISM PLANNING

To achieve the best possible activities of interest is required in addition to natural and human resources and material resources to be able to satisfy the needs of tourists. These resource materials are known as "material technical base". This is represented by: accommodation and food , transportation , treatment and leisure facilities and is mainly conditioned by the development and modernization of existing material and technical base . Thus, a highly attractive tourist area can not be on offer before receiving the necessary facilities of receipt and retention of potential tourists . In order to take a tourist development zone is an analysis of tourist traffic to the existing tourist bases . This will do a study on tourism supply and demand analysis to one of tourist accommodation in the resort Logs . In order to accomplish this study will calculate and interpret tourism indicators most representative and most commonly used to express the tourist traffic are: The number of tourists, the daily average number of tourists , the number days / tourist , average length of stay , number total accommodation places , tourist traffic density , the total number of overnight stays , occupancy of accommodation , and tourists the relative preference.