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MODERN ASPECTS OF FORMING THE PRODUCT RANGE OF A TRADING ENTERPRISE TO ACHIEVE ITS STRATEGIC GOALS
Journal: International scientific journal "Internauka." Series: "Economic Sciences" (Vol.2, No. 94)Publication Date: 2025-02-28
Authors : Tereshchenko Svitlana Starozhylov Volodymyr;
Page : 109-115
Keywords : product; product assortment; product policy; consumer demand;
Source : Download Find it from : Google Scholar
Abstract
In today's world, where the consumer market is constantly changing and it is difficult to predict its development, companies are faced with the need to effectively form a range of products.
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Last modified: 2025-08-27 17:54:03