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THE EFFECT OF STRATEGIC ORIENTATIONS ON PERFORMANCE
Journal: International Journal of Advanced Research (Vol.13, No. 08)Publication Date: 2025-08-21
Authors : Emad Alani Laith Naji Alsadoon; Omar Turki Hazzaa;
Page : 384-394
Keywords : Strategic orientation market orientation entrepreneurial orientation technology orientation small and medium-sized enterprises firm performance;
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Abstract
For survival in today's changing economy, firms need to demonstrate superior performance relative
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