Transversality of Network Communications and the Choice of Behavior Strategy: Conceptual Dimension
Journal: RUDN Journal of Political Science (Vol.27, No. 3)Publication Date: 2025-10-08
Authors : Leonid Smorgunov;
Page : 417-429
Keywords : social network; network communication; individuation; network community; transversality; transversal politics; transduction; choice strategy; logic of connective action;
Abstract
The academic discourse examines how the specific features and attributes of network communication facilitate transversality in interactive exchanges. Scholars particularly emphasize two key phenomena emerging from networked communication: individuation (the personalization of participation) and network solidarity (collective identity formation). These dual phenomena develop within a communicative space characterized by cooperation, instrumental functionality, shared belonging, visual representation, personalization, and motivational stimulation. A central focus lies in how network communication achieves transversality through what we might term a “politics of difference” - the strategic intersection of diverse perspectives. This transversality manifests through several dynamic qualities: the contextual fluidity of communication processes, their inherent multidimensionality, the strategic adaptability of messages, critical receptiveness to opposing views, self-referential meaning-making, pragmatic interaction patterns, and permeability to institutional influences. Together, these characteristics fundamentally reshape behavioral strategy selection models. Where traditional public choice theory operates on causal logic, communicative transversality shifts strategic priorities toward: precautionary approaches (focusing on effects rather than root causes), trust-building through cooperation, and maximizing latent interaction potential.
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