“Standard Of Identity” For Probiotic Supplemented Foods

With the scientific advancement coupled with consumer’s inclination towards natural and health-promoting foods, probiotic have been projected as a new nutritional additive. In recent years, probiotic supplemented foods have gained popularity but consumers are not sure whether they are paying money for the appropriate product. Market survey indicated that many probiotic supplemented foods are being sold either with no or misleading label information regarding its nutritional attributes.