USING HEURISTIC METHODS AND TECHNIQUES TO STIMULATE A COLLECTIVE CREATIVITY OF EMPLOYEES OF THE ENTERPRISE
Journal: Bulletin of Taras Shevchenko National University of Kyiv. Economics (Vol.171, No. 6)Publication Date: 2015-06-17
Authors : G. Lozova;
Page : 42-48
Keywords : heuristics; heuristic methods to stimulate creativity; enterprise innovative process; a creative project; stimulating of creative activity;
Abstract
The article deals with the establishment and development of heuristic techniques of stimulating creative activity of enterprise personnel based on science achievements and experience analysis. The algorithm of forming a creative team of workers and realisation of creative project are proposed. A comparative analysis of basic heuristic methods and techniques for the phase of science research and development is conducted.
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