Signage dan Penerapannya: Lingkungan Jalan Raya Tol Bintaro
Journal: Humaniora (Vol.4, No. 1)Publication Date: 2013-04-29
Authors : Dyah Gayatri Puspitasari; Andreas James Darmawan;
Page : 475-490
Keywords : signage; information; location; perception; message;
Abstract
The term signage sometimes has been confused with the term sign or symbol, although the term signage is actually a theme which has consistency and also covers an area from a specific environment and mood. Signage has been designed to inform about location and direction of interior and exterior environment. In general, design system and the use of signage, such as graphic standard, material and the positioning, has been organized by international standardization from every country in the world. One of the most important categories of signage is the application of signage in highways. The study is about signage from historical background, category, color scheme, design and human factor approach; from psychological physics, social culture, to the connectivity with the value and products characteristic. Human factor comprehension is also one of the most important elements in signage design process. Each perspective or perception from highway user and their reaction about the signage has been conditioned by a specific characteristic of human, such as from biophysics-psyche, socio-culture, spiritual cosmologis transcendental with its five senses. Human factor as a user has an important role to obtain the best solution or good design solution for the community who use that signage.
Other Latest Articles
- Strategic Implementation of Corporate Identity in A Design Company
- Pendidikan yang Memanusiakan Manusia
- Keterlibatan Event Stakeholders pada Keberhasilan Event PR
- Training for Future ESP Trainers: Evaluating the Training of Trainers (TOT) Program in Labuan Bajo, Manggarai Barat, Flores
- Perspektif Karyawan Perbankan pada Komunikasi Internal dengan Two-Way Symmetrical Communication dan Internal Marketing
Last modified: 2015-11-17 13:54:26