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A Study of Web Usage Mining Research Tools

Journal: International Journal of Advanced Networking and Applications (Vol.3, No. 06)

Publication Date:

Authors : ;

Page : 1422-1429

Keywords : Artificial Intelligence; Data Mining; Information overload; Navigation Patterns; Web Log; Web Mining; Web Personalization; Web site structure; Web usage mining;

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Abstract

Web usage mining focuses on techniques that could predict user behavior while the user interacts with the Web. It tries to make sense of the data generated by the Web surfer’s sessions or behaviors. There is an attempt to provide an overview of the state of the art in the research of web usage mining, while discussing the most relevant tools available in the sphere as well as the niche requirements that the current variety of tools lack. It will give an outlook on the existing tools, their specialized focus with respect to an applicative objectives and the need for a more comprehensive new entrant in this sphere in the light of the current scenario. In the end, the paper will be concluded by listing some challenges and future trends in this research area. Overall the focus of the paper will be to present a survey of the recent developments in this area which is getting too much attention from web development arena.

Last modified: 2015-12-03 19:39:45