Market Analysis and a Detailed Study of Leading Cloud Telephony and SMS Gateway Company and Its Competitors

The process in an IT service provider company depends on the products and the services it is providing to the customers. As there are many competitors present in the market with same services This Company wanted to have a different quality which separates them from other competitors. This Project is about the study of wireless services provided by the telecom industry which consist Cloud telephony and SMS gateway. Many different products come under cloud telephony and SMS gateway. A detail study of the products like IVR Studio, Integrated analytics, API integration, Miss Call Solutions, Call Forwarding and Conferencing Services & SMS Services like SMS Short Code, SMS Long Code, Enterprise Messaging solutions, Mobile Marketing, Email2SMS, are done in this project. And also a detailed study on the company Competitors and their Products are conducted. As compared to others the services provided by the company was at a lower price with good quality and 24/7 available support team and constant up gradation with new technology. This survey was made to find out whether the customers using the services are happy and satisfied comparing with the competitors� products for Pricing, Quality and Customer Support.