Understanding Entrepreneurship: A Case study on Ms. Namita Sharma “The Queen of NFH”

Abstract Entrepreneurship can be defined as development of a business from the scratch. It is all about identifying an idea and turning it into a profitable business opportunity. But while it may be easy to define entrepreneurship but its execution is much more difficult and calls for a lot of dedication on the part of entreprenur. It is a always debatable point that, whether entrepreneurs are born or made and it can’t be disputed that honing certain skills and virtues like Effective communication, Innovation, Creativity, Hardwork, Resillence etc can help an individual to pusue the path of entrepreneurship. With this backdrop in mind researchers have tried to study the process and journey of entreprenurship by closely observing and analysing the life of Ms. Namita Sharma, an entrepreneur, who has pursued her dreams in the business of fitness.