SUSTAINABLE TOURISM DEVELOPMENT AS THE BEST PRACTICE FOR THE ENVIRONMENTAL PROTECTION

Quality of people’s lives is reliant upon the health of their natural environment and they have a direct hand in identifying and creating ways to protect and sustainably use their natural resources. The preservation of biological diversity, ecosystems, and natural places is critically important to the survival of us all - people, plants, and animals alike. The people who live near or in a threatened ecosystem are those who are best positioned to repair and protect that system for the long term. Tourist industry has direct impact on nature and the more the growth of global mass coastal tourism and the negative impact of many modern tourist activities on nature and the environment as well the lack of alternatives for sustainable development are a major reason for the degradation of natural resources. For this reason, ecologic acts strategically, building on common interests and goals, to create alliances that will lead to cumulative, positive impacts ongoing are important more and more. Today there is wide acceptance that sustainability is one of the most important issues faced by the tourism industry and researchers are seeking to reorientate tourism along more sustainable lines. In this line, policies for sustainable tourism development tends to achieve environmental objectives by niche tourism marketing and the attempted ‘greening’ of many aspects of the tourism industry.