BUSINESS TO BUSINESS (B2B) AND BUSINESS TO CONSUMER (B2C) MANAGEMENT

In this paper we will explain the detail regarding business concept of electronic commerce. E-commerce is the exchange of money for goods or services between companies and end consumers. The most common definition of ecommerce is that of a web based catalogue from which buyers can order products and sellers can receive payments. Ecommerce has two broader forms .i.e. Business to Business and Business to Consumer. Business-to-business (B2B) describes commerce transactions between businesses, such as between a manufacturer and a wholesaler, or between a wholesaler and a retailer. Business to Consumer (B2C) Ecommerce provides organizations with the system that allows them to deliver buyers to the merchants and gain from the commission rewards provided by the merchants