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THE USAGE OF POLICAL PR TECHNOLOGIES IN THE RECENT PRESIDENT ELECTION CAMPAIGN OF V.V. PUTIN

Journal: Science and world (Vol.2, No. 25)

Publication Date:

Authors : ;

Page : 113-114

Keywords : election campaign; political PR; PR-technologies; election;

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Abstract

The article deals with the peculiarities of PR-technologies usage in the sphere of political PR. Such notions as political PR, bandwagon effect, technology of social qualities promotion are analyzed. The authors consider technologies of political PR used in president election campaign of V.V. Putin in 2012.

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Last modified: 2016-07-26 17:43:39