ResearchBib Share Your Research, Maximize Your Social Impacts
Sign for Notice Everyday Sign up >> Login

MODEL FOR CALCULATION THE BEST MARKETING PROPOSAL FOR THE BANK’S CUSTOMERS

Journal: International Scientific Journal "Internauka" (Vol.3, No. 5)

Publication Date:

Authors : ;

Page : 38-39

Keywords : logistic regression; scoring; marketing proposal;

Source : Downloadexternal Find it from : Google Scholarexternal

Abstract

This paper investigates logistic regression and scorecards usage for creation of the behavioral model for the bank’s customers.

Last modified: 2016-08-04 21:25:04