SYNERGIC EFFECTS OF THE PARTNERSHIP NETWORKS FORMATION AT THE INDUSTRIAL MARKET
Journal: Bulletin of Taras Shevchenko National University of Kyiv. Economics (Vol.152, No. 11)Publication Date: 2013-10-29
Authors : N. Butenko; L. Paschuk;
Page : 23-28
Keywords : synergic effects; partnership networks; industrial market; partnership marketing;
Abstract
In article the partnership network essence is defined, the major perspectives and specifics of synergic effect appearance within partnership networks at industrial market is analyzed.
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