AUDIT OF INNOVATIVE IDEAS AS THE PREVIOUS STAGE OF THE BUSINESS-PLAN OF START-UP PROJECTS
Journal: Bulletin of Taras Shevchenko National University of Kyiv. Economics (Vol.161, No. 8)Publication Date: 2014-09-16
Authors : O. Zhylinska; M. Chuiko;
Page : 16-21
Keywords : business plan; life cycle of the start-up project; methodology for feasibility study; innovative idea;
Abstract
The phenomenon of feasibility reasoning of venture capital investment for the implementation of innovative ideas is revealed. The main elements of the methodology for feasibility of start-up projects, based on the concept of combination of life cycle of the market, product innovation and startup companies, are characterized. The comparative analysis of methods feasibility study and business plan start-up project is made, the importance of innovative ideas audit in future economic information generation and investment decisions of informal venture capital investors are shown.
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