DIVERSIFICATION OF ENTERPRISES AT THE DOMESTIC CERAMIC TILE MARKET: ORGANIZATIONAL AND MANAGERIAL ASPECTS

Journal: Bulletin of Taras Shevchenko National University of Kyiv. Economics (Vol.161, No. 8)

Publication Date: 2014-09-16

Authors : I. Gorbas';

Page : 63-65

Keywords : vertical diversification; horizontal integration; logistic chain; integrated logistic system; synergy effect; strategic business unit; diversified group;

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Abstract

The experience of organizational and management innovations at the domestic enterprises is represented; also areas and forms of players' of the building materials market cooperation within diversified groups and associations are covered.

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DIVERSIFICATION OF ENTERPRISES AT THE DOMESTIC CERAMIC TILE MARKET: ORGANIZATIONAL AND MANAGERIAL ASPECTS

Abstract

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