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FEATURES OF GUERRILLA MARKETING IN THE FLOWER BUSINESS
Journal: Science Journal "NovaInfo" (Vol.1, No. 45)Publication Date: 2016-05-16
Authors : Egorova Veronika Dmitrievna;
Page : 128-131
Keywords : LOW-BUDGET WAYS; GUERRILLA MARKETING; FEATURES; METHODS AND PRINCIPLES; CREATIVE APPROACH; EFFICIENCY;
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Abstract
This article examines the principles of guerrilla marketing. The author considers peculiarities of guerrilla marketing in the field of floral business that allow you to effectively promote your product, attract new customers and increase their profits, not investing or no investing money. Special attention is given to effective methods, that uses the flower shop.
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Last modified: 2016-08-21 20:21:16