FACTORS INFLUENCING THE INVESTMENT ATTRACTIVENESS OF THE ENTERPRISE

In the current financial situation that emerged in Russia and around the world, companies operate in a tough competitive environment. For the constant growth of the company need to continually evolve, to adapt quickly to changing environmental conditions, offering the market a high quality that meets all requirements of the customer product or service. Constant development requires continuous investment in plant and equipment and scientific and technological research, as well as for other purposes, aimed at obtaining results, whose ultimate goal is to attract investment, be that as it may, the enterprise having a long-term development plans on the market, you need to watch out for maintaining its investment attractiveness.