BASIC STRATEGIES IN THE MANAGEMENT OF DEVELOPMENT OF THE ENTERPRISE

Journal: Herald of Kyiv National University of Trade and Economics (Vol.98, No. 6)

Publication Date: 2014-12-26

Authors : FURMAN Taras;

Page : 59-69

Keywords : business strategy; strategic management; basic strategy; strategy development; classification of strategies; stages of strategic management.;

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Abstract

The nature and value of strategy was investigated on the basis of different approachesin the modern management of business entities, considered their classification, revealed the value of strategic planning as a tool for strategic management and financial aspects of the implementation of strategies, analyzed the basic steps of strategic management.

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BASIC STRATEGIES IN THE MANAGEMENT OF DEVELOPMENT OF THE ENTERPRISE

Abstract

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