Strategic planning: introversion andextraversion of the strategist

This paper examines the approaches to strategic planning in terms of introversion and extraversion of the strategist. Although the influence of psychological factors on the economic processes is well investigated, the role of psychological orientation of strategist has received little attention. In the article were established the differences and peculiarities of strategies creation depending on the introversion and extraversion of the individual or collective strategist. This allows better understanding of the strategic planning process and provides a theoretical basis for its improvement.