INFLUENCE OF BALANCED SCORECARD FOR MOTIVATIONAL ASPECTS CORPORATE CULTURE
Journal: Synergy of Science (Vol.6, No. 1)Publication Date: 2016-12-30
Authors : Nyrova F.А.; Opaleva K.O.;
Page : 69-74
Keywords : Balanced Scorecard; motivation; corporate culture; strategy; strategic goals.;
Abstract
In this article we describe the possibility of efficient realization of company strategy through the introduction of a balanced scorecard and motivation system, based on it. It also describes the correlation between the balanced scorecard and non-financial motivation of staff as a part of organization's corporate culture.
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