MARKET PRICING METHODS USED IN PRACTICE

This research deals with the classification of pricing used in practice. Currently, the trend of pricing that comes from costs of production, orientation on demand, the analogy with the cost of competing products. Details are considered included in the General classification pricing. As practice shows, the successful establishment of the prices and obtaining the greatest benefits is the result of the activities of the company, the cost of which is less than cost of its direct competitors.