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THE GLOBALIZATION AND CULTURAL IDENTITY: TWO VECTORS OF THE PROCESSES OF GLOBALIZATION
Journal: International Scientific Journal "Internauka" (Vol.1, No. 25)Publication Date: 2017-03-31
Authors : Grodska Elina;
Page : 40-43
Keywords : globalization; glocalization; intercultural communication; multicultural identity; local culture;
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Abstract
The article deals with the centripetal and centrifugal vectors of globalization processes in terms of their influence on the formation of modern cultural identity; the factors that determine its transformation; the forms of articulation of identity, including glocalization and multicultural identity.
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Last modified: 2017-05-11 20:21:39