EFFECTIVE ENVIRONMENTAL MANAGEMENT AND INVESTMENT AS THE WAYS OF OVERCOMING THE CRISIS OF ECOLOGICAL AND ECONOMIC SYSTEMS

An abnormal load on the territory, exceedance the limits of environmental sustainability, unfavorable ecological situation lead to the degradation of the region. Taking into account the interaction of the economy and the environment, catastrophic consequences can be avoided. The region, investing in modernization of its economy, in terms of improving environmental safety, becomes attractive for investment. Keywords: ecological and economic systems, territorial development, environmental management, investment, natural environment.