SECURING GOOGLE PLAY STORE FROM FAKE REVIEWS AND MALWARE ATTACK BY ANALYZING THE USER BEHAVIORS

In this digital age, smart phones are become one of the important equipment for each and every people irrespective of their financial or social status. By increasing the popularity of the smart phones, the applications that runs on smart phones are also becomes popular and highly demanding. Google Play, the most popular Android app market which working with 87 K apps, 2.9 M reviews, and 2.4M reviewers(collected over half a year). By the popularity and acceptance among the users, Google play is becomes one of the important financial hub in App marketing and also a good source of Virus and Malware spreading over the world. To face these problems, we propose a simple but largely affective approach that ―Securing Google Play Store from Fraud and Malware Attack by Analyzing the User Behaviors‖. By using this method, we find out that we are track down hundreds of fraudulent apps and fake reviewers that are currently evade by Google bouncer's technology.