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Intention to adopt WeChat Mobile Payment Innovation toward Indonesia Citizenship Based in China

Journal: International Journal of Application or Innovation in Engineering & Management (IJAIEM) (Vol.7, No. 6)

Publication Date:

Authors : ;

Page : 105-117

Keywords : ;

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Abstract

ABSTRACT Information and Communication Technology (ICT) development plays a major role in present society regardless to the location geographically. The society including government and companies are racing to catch up with the advance technology that present in the environment. The dynamical movement of information and communication technology led to a smartphone high ownership by the society. Hence, businesses are boosting the business performance by adjusting to present technology. It led to a new method of the business phenomenon where businesses put more attention in introducing and leveraging the employment of mobile payment. Mobile payment can be a medium to transact online and create a cashless society. Therefore, current study has aimed to explore behavioral intention to adopt mobile payment by using UTAUT 2 Theory. However, the models employ is limited to five constructs and put aside the moderators’ effect on current study. There are four independent variables (performance expectancy, effort expectancy, social influence, and facilitating conditions) and one dependent variables (behavioral intention to adopt WeChat mobile payment) proposed in the research model. The study objective is Indonesia citizenship that reside in China. Structural Equation Modelling (SEM) under the software of Partial Least Square (PLS) v. 3.2.7and IBM SPSS Statistic 24 are employed to analyze the data. The findings indicate that facilitating conditions plays a key predictor to the behavioral intention to adopt WeChat mobile payment innovation for Indonesian in China. It signified a positive significant relationship on facilitating conditions to behavioral intention to adopt WeChat mobile payment. Furthermore, performance expectancy, effort expectancy and social influence signified a positive insignificant relationship toward behavioral intention to adopt WeChat mobile payment innovation. Keywords: Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Conditions, Behavioral Intention to adopt mobile payment

Last modified: 2018-07-21 00:15:16