ORGANIZATIONAL CULTURE AND SUSTAINABLE DEVELOPMENT: CASE STUDY MONTENEGROJournal: International journal of ecosystems and ecology science (IJEES) (Vol.4, No. 3)
Publication Date: 2014-08-01
Authors : Gordana Nikčević;
Page : 315-322
Keywords : organizational culture; sustainable development; competitive advantage; management;
Organizational culture is an integral part of each company's business. It is usually shaped by current trends in the society and represents a reflection of a society's dominant values. Organizational culture is often cited as a key component that should be an asset of sustainable development. A purpose of this paper is firstly to determine, through theoretical and then through a practical part, i.e. through certain characteristics of organizational culture in Montenegrin companies, to what extent and in which manner organizational culture of analyzed companies in Montenegro affects sustainable development concept. The research was carried out on a sample of 16 Montenegrin companies, i.e. 324 respondents. The results of this study may serve for better understanding and integration of appropriate organizational culture into the concept of sustainable development. Thus, the concept of sustainable development is fully defined and completed by this modern concept.
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