Ambiguity in Changing Stances in Sarah Macdonald’s Holy Cow! An Indian Adventure

‘Putting the world on paper' as travel writing can be simply defined, has been identified as a mode of colonialist discourse that reinforces European norms. As a genre, it provides insight into the fraught encounters and exchanges taking place between cultures, and the lives being led, and the subjectivities being formed, in a globalising world. With the spread of ‘postcolonial studies', the academic interest in travel writing has increased dramatically. Postcolonial scholars sought to understand the processes that first created these inequalities that currently exist between the different regions of the worldand concerned themselves more with questions relating to how cultures regard and depict each other, and how they interact.