FACTORS AFFECTING THE IMPLEMENTATION OF SUFFICIENT ECONOMY PHILOSOPHY IN DUSIT COMMUNITY, BANGKOK

The research objectives are: 1) to study the level of success of sufficient economy philosophy implementation in a community; 2) to compare the level of success of sufficient economy philosophy implementation as characterised by personal factors; 3) to study factors affecting sufficient economy philosophy implementation in a community. The population of this study is 390 people living in Dusit community, Bangkok. Data collection is done by survey and statistics used are frequency, mean, standard deviation, t-test, and One-way ANOVA as well as multiple regression analysis. The research found: 1) the level of success of sufficient economy policy is at a high level overall (=3.67); 2) the hypothesis shown gender and level of education do not contribute to a significance difference in the level of sufficient economy philosophy implementation success whereas age, career, and income do alter the level of success; 3) multiple regression analysis found every sufficient economy philosophy factor is a significant predictor of sufficient economy philosophy implementation, and that the regression significantly predicted implementation success at 55.4 percent.