Modern Directions of Development of Innovations and Information Technologies in the Logistic System of Industrial Enterprises of Ukraine

The article investigates the features of the development of logistics in Ukraine at the present stage. The advantages of their introduction at modern Ukrainian enterprises are analyzed. The main paradoxes of the logistics market and the problems and prospects of innovations in the logistics activities of domestic enterprises are considered. The use of digitalization in the logistics industry is proposed, which provides fast data processing, time saving, convenient information analysis, security, minimizing the impact of the human factor. It is proved that information technologies in logistics today are irreplaceable, as they fulfill their main tasks, namely: order management, conducting research and tracking system relationships, supporting the functioning of the logistics chain, as well as generating forms of raw data. Without the cooperation of IT and logistics, the result of delivering products to the consumer is simply impossible today, but logistics is evolving in line with modern global challenges and requirements, implementing and using advanced technologies.