Analysis of the Reasons and Countermeasures of the Anomie of Internet Financial Ethics

With the increasing influence and penetration of the Internet on all walks of life, it has also quietly penetrated into the financial field in a unique way, and Internet finance has emerged on this basis. However, while Internet finance is improving the shortcomings of traditional industries, there are also ethical issues that need to be resolved, such as: companies blindly expand in pursuit of high profits; industry operations are not standardized; breaches of contract, evasion of debts, and other ethical failures frequently appear. At present, the issue of ethical anomie in the field of Internet finance has attracted great attention from the government, society and related business circles, and related research on Internet finance ethics is imperative. This article takes the development trend of Internet finance as the perspective, based on financial ethics, combined with the actual situation of the phenomenon of ethics anomie in Internet finance, and puts forward an effective countermeasure analysis of the ethics anomie of Internet.