Research on the Problems and Strategies of Ideological Education for College Students in the New Media Era

Under the current background of new media, strengthening the ideological education of college students has become an important task for colleges and universities to carry out ideological, theoretical and political quality education. This paper analyzes the challenges and problems in the current ideological education of college students, and discusses the effective ways to promote the ideological education of college students from many aspects based on the background of the new media era.