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PARADIGM SHIFT IN BUYING BEHAVIOUR OF RURAL AND URBAN FAMILIES

Journal: Asian Journal of Technology & Management Reserach (Vol.1, No. 2)

Publication Date:

Authors : ; ;

Page : 29-36

Keywords : ;

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Abstract

There is a vast majority of people living in the villages whose behavior as consumers are believed to be very different from the behaviour of urbanites.

Last modified: 2015-03-09 23:21:54