EMERGENCE OF NEW TREND IN TOURISM - TRAVEL BUBBLE, WITH REFERENCE TO BIO-BUBBLE IN KERALAJournal: Journal of Management (JOM) (Vol.09, No. 01)
Publication Date: 2022-07-04
Authors : K. Vijayalakshmi T. Milton;
Page : 1-6
Keywords : Bubble tourism; Pandemic; Vaccation; Covid-19; Travel bubble.;
The tourism business in Kerala was badly impacted by the COVID-19 outbreak. Following the pandemic, a resilience-based approach for rebuilding the global tourism business post-COVID-19 has been developed in Kerala. The tourism industry has the potential to evolve into a new global economic order characterized by sustainable tourism, societal well-being, climate action, and community involvement. To resurrect the situation on a large scale, a new invention based on bubble tourism with safe protocols in Kerala must be implemented in order to give the tourism industry a favorable outlook for future initiatives.
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Last modified: 2022-07-04 20:18:39